Web Log Storming
Web Log Storming is a revolutionary new web stats analysis software that lets you
examine how visitors use your website and how well your site is
performing in ways that you could never do using conventional web stats
packages. Traditional web statistics packages like AWStats and Analog create a fixed set of reports from your web
server logs and show static tables and charts. Web Log Storming lets you perform
interactive, drill-down analysis in any way you choose. We use it every day and think it is
brilliant!
- Click on a page, and see a list of all the visitors to that page [screenshot].
- Click on a visit, and see what that person did during that session [screenshot].
- See the paths visitors took to get to a page, or reach some other goal (such as clicking a Buy button or downloading software [screenshot].)
- See what search queries brought visitors to which pages, and what keywords they used [screenshot]. (What the screenshot doesn't show is that this is the result of drilling down from one page, showing the keywords that were used by visitors that arrived at that page.)
- Monitor the success of your AdWords campaigns by doing in-depth analysis of visits to your landing pages.
Download Web Log Storming now for a no-risk FREE trial!
In order to use Web Log Storming you need to be able to download your raw web server logs to your computer running Windows. Most web hosting services provide FTP access to your web server logs. Because your web server log data is cached in memory when Web Log Storming is running, you'll find that a computer with plenty of RAM will provide enhanced performance.
Web Log Storming can download the latest logs directly from your web server, or it can read downloaded and zipped logs from a local folder. It can read most popular web server log formats such as those created by Apache or IIS without any special configuration.
You can create jobs to analyze logs for a particular site, and a particular time period (such as "in the last week.") The program reads the data for that period into computer memory, which allows fast generation of interactive reports.
Because of the memory overhead, you probably won't want to use Web Log Storming to analyze general trends over long periods: conventional web statistics packages like AWStats or Analog are good enough for that! Where Web Log Storming excels is in allowing interactive, in-depth analysis of specific cases, for which it will generate new reports almost instantly, on-the-fly.
Like other web stats analyzers, Web Log Storming will show you charts of activity and tables of the most often visited pages and the most frequently downloaded files. But Web Log Storming also allows you to see how visitors got to those pages, and what they did afterwards.
Select a page, or a file, then press and hold down Shift while selecting another item from the menu, such as Paths, Referrer Pages or Search Engine Phrases. Paths will show you all the sessions that included a visit to the page, and how they got there. Referrer Pages will show the external links that brought people to that page. Search Engine Phrases will list the search terms they used, and so on. There's a lot more you can do: this is just to give you the general idea.
You can further refine your analysis by Shift+Clicking in the same way, or click the Back button and try something different. It's extremely powerful, yet very easy. When you have found a view of your data that you would like to use again, you can create a bookmark for it, and use it instantly in the future, on the latest data. You can also export reports from Web Log Storming, to keep for comparison purposes or send to clients.
Web Log Storming is much more than just another web stats analysis package. Once you have started using it you will discover ways to find out how your site is working that you never thought possible, and you will wonder how you ever managed without it. Every serious web developer should have a copy of Web Log Storming.
